(Charlotte, N.C. Oct. 24, 2011) 3 Wide Life (3WL) Productions is pleased to announce that Fatheadz Eyewear, of Brownsburg, Indiana, is teaming up with 3WL on their quest to conquer the America Adventure. It was announced last week that 3 Wide Life Productions has been tapped as the TV media partner for AutoWeek’s America Adventure, kicking off on Oct. 26 in Seattle, Washington and culminating in Las Vegas, Nevada on Nov. 1 at the largest automotive tradeshow in the world, the annual SEMA convention.

Fatheadz Eyewear is the leading eyewear maker catering to men and women with all sizes of heads, and also recently expanded its brand into men's plus-size clothing. The seven-day adventure involves a unique blend of track racing, scavenger hunting, and rally driving that will allow Fatheadz to leave their stamp on some of the most diverse countryside in America. 3WL along with the eyewear company will be there every step of the way filming for a special presentation of their nationally syndicated television program, 3 Wide Life.

“We are pumped to have Fatheadz riding along with us on this adventure,” said Parker Williams Co-founder of 3 Wide Life Productions. “This is the perfect opportunity to showcase their Fatheadz Across America Campaign and we have the right crew to do it.”

Fatheadz Eyewear is offered in more than 3,000 retail locations across the U.S., in addition to a few hundred locations throughout Mexico, Canada and Puerto Rico. Fatheadz retail locations and products can be found and purchased at www.fatheadz.com .

For media inquiries please contact Adam Colborne at This e-mail address is being protected from spambots. You need JavaScript enabled to view it ,