(Charlotte, N.C. Nov. 7, 2011) In their first ever rally race, the No. 56 Fatheadz / 3 Wide Life Team piloted by Parker Williams, Adam Colborne, and Tyler Hmiel took home eighth place overall out of 27 teams in Autoweek’s America Adventure. The 2,500 mile event, involved an adventurous mix of track racing, scavenger hunting, and rally driving that began in Tacoma, WA on Oct. 27. The 27 teams, featuring some big name participants like Graham Rahal, Tommy Kendall, and Connor Daly, embarked down the Pacific Coast Highway along the Oregon Coast, through wine country of Sonoma, CA, and then out through the Nevada desert, ending at the SEMA show in Las Vegas on Nov.1. It was at Mopar’s display where Roe Racing from Jacksonville, FL were crowned the overall points champions while the Flying Baldini Brothers from Seattle, WA took home the grand prize limited edition 2011 Mopar Dodge Charger, after a key fob they had won throughout the six days of gaming triggered the car’s lights.

3 Wide Life had a production crew along for the ride, filming for a special episode of their nationally syndicated television program, 3 Wide Life. The episode, presented by Fatheadz, will feature all the action from the road along with the guys bringing the Fatheadz Across America Campaign to life. Fans can also go to 3widelife.com to view videos and photos of the team’s daily trials and mishaps while on the road.

“While we may not have taken home the title and grand prize, we certainly walked away with our heads held high. They knew we were there and that is what we set out to do.” said Parker Williams, Co-founder of 3 Wide Life Productions. “We want to thank Fatheadz for coming on board with us to help make this happen and hope all the fans of 3 Wide Life will appreciate watching the team compete with some of the top racers in the world. The friendships and memories made will last a lifetime."

Fatheadz Eyewear is the leading eyewear maker catering to men and women with all sizes of heads, and also recently expanded its brand into men's plus-size clothing and is offered in more than 3,000 retail locations across the U.S., in addition to a few hundred locations throughout Mexico, Canada and Puerto Rico. Fatheadz retail locations and products can be found and purchased at www.fatheadz.com .

For media inquiries please contact Adam Colborne at This e-mail address is being protected from spambots. You need JavaScript enabled to view it ,